Granular consent setting

Shared by Leonard • April 16, 2025

You now have more control over how customer consent is managed across your tracking setup.

Consent mode is now configurable per connection via the Tracking Customisation tab. This means you can manage different consent settings for each of your data destinations.
Whether it’s Google Analytics, Google Ads, Meta Ads, TikTok, Pinterest, or Segment!

What’s changed:

Consent mode is enabled at the connection level, giving you granular control.
When enabled, tracking will depend on each user’s consent and region, ensuring GDPR compliance and privacy-first data collection.
By default, Littledata integrates with Shopify’s Customer Privacy API to delay tracking until consent is given.

Learn more in our help article or contact our support team with questions!